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Cabinet approves collective TV rights sale
Italy - 04 January, 2008
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The cabinet in Italy has given the green light for the Italian football leagues to collectively sell their TV rights., beginning with the 2010-2011 season.
Giovanna Melandri, the country's sports minister, said the bill will even the gap between the richer and poorer clubs.
Top Serie A clubs earn seven times as much as those at the bottom. Melandri claims the gap will be shut to four times as much with the passage of the bill.
Serie A agreed in October to the switch from selling individual rights despite an uproar from some Serie B clubs. This came after the antitrust authority recommended the switch last January.
Forty percent of revenues will be distributed equally, 30 percent will be determined by the performance of the teams based on history and future indicators, while the final 30 percent will be doled out based on fan base.
Italian clubs have negotiated their television rights individually since 1999. Projecting the deal under the new system, a package worth EUR 900 million a season would mean a club like Juventus could rake in roughly EUR 87 million a year.
Giovanna Melandri, the country's sports minister, said the bill will even the gap between the richer and poorer clubs.
Top Serie A clubs earn seven times as much as those at the bottom. Melandri claims the gap will be shut to four times as much with the passage of the bill.
Serie A agreed in October to the switch from selling individual rights despite an uproar from some Serie B clubs. This came after the antitrust authority recommended the switch last January.
Forty percent of revenues will be distributed equally, 30 percent will be determined by the performance of the teams based on history and future indicators, while the final 30 percent will be doled out based on fan base.
Italian clubs have negotiated their television rights individually since 1999. Projecting the deal under the new system, a package worth EUR 900 million a season would mean a club like Juventus could rake in roughly EUR 87 million a year.
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