Swansea City in stadium naming rights bid

The consortium financing the construction of the £27m 20,200-capacity stadium in Swansea, that will house both English League Two club Swansea and Welsh rugby union club The Ospreys, is inviting tenders for the venue’s naming rights. Marketing company Bastion was appointed to oversee the process and hopes to secure a headline sponsor by June 30. The naming rights package could be worth in excess of £0.5m per season. The package includes full on-stadium branding, on-pitch advertising, access to stadium hospitality and conference suites, a corporate box, complimentary tickets, billboard advertising and full roadside signage.

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