Germany
Deutsche Post joins DFB Cup sponsors
Deutsche Post (German Postal Services) becomes a sponsor of Germany’s prestigious DFB Cup (DFB Pokal) in the TOP partners category, commencing with the 2009/2010 season.
Air Berlin and Hertha extend partnership
Germany's second-biggest airline will continue to be Hertha BSC's "official airline partner" for the next two years. Air Berlin has been a sponsor of the
NCR and FC Augsburg enter the next season together
NCR GmbH has renewed its partnership with FC Augsburg. The Augsburg-based company will build the impuls arena's network infrastructure, equipping the football stadium with phone
Kentaro to market Schalke T-Home Cup
Further to the World Football Challenge, the Audi Cup and the Emirates Cup, Kentaro will also distribute the international TV rights ofthe T-Home Cup. On
SPORTFIVE brings Real Madrid to Dortmund
German Borussia Dortmund (BVB) is to play against Spanish Real Madrid in a friendly match on August 19, 2009 at Dortmund's SIGNAL IDUNA PARK. BVB's
German fans unhappy with new Pay TV pricing strategies
As Premiere prepares to make the transformation to Sky, German fans are expressing frustration in response to the newest pricing system. As a result, fans
Kentaro to distribute Bayern Munich's Audi Cup
Kentaro, the global marketing agency, announced that the company will distribute the worldwide TV rights of the Audi Cup. The preseason tournament, hosted by German
DFL confirmed all Bundesliga clubs licenses
The German League Association recently issued all 2009-10 licenses to eligible clubs, with all clubs and capital companies now able to take part in the
Kriesten becomes Dynamo Dresden new partner
Kriesten GmbH, office organization and equipment provider, will become a new sponsor of German Dynamo Dresden on 01 July 2009 and receive the status of
DFL and CCTV extend broadcasting contract by three years
The German Football League (DFL) will continue to work with CCTV for an additional three years, thanks to a contract extension recently announced on Bundesliga.com.
Exclusive partnership renewed through 2012
German furniture giant Segmüller has extended its exclusive partnership with FC Augsburg by another three years. The SPORTFIVE-brokered sponsorship package focuses on perimeter hoardings, whichCountry info
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