MP & Silva buys worldwide Serie A TV rights

10 Nov, 09 | Italy | Television

Tags: lega-calcio |

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The international sports media company MP & Silva purchased the worldwide broadcasting rights for the Serie A for EUR 181.5 million, Reuters reports.

The deal was announced by the Italian Leaga Calcio on Friday, and the contract is to cover the 2010-2011 and 2011-2012 seasons.

Rai, another broadcaster, purchased the 2010-2011 season radio rights and the Serie A highlights package for EUR 28.5 million. They also bought the same rights for the 2011-2012 season for EUR 30 million.

According to MP & Silva, the company has clients such as ESPN, BBC, and Eurosport.

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Article URL: www.euFootball.BIZ/Television/7725-mp_silva_worldwide_serie_a_rights.html

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