National team is the four most watched sporting broadcasts

According to a report on the Football Association's official website the English national team delivered the four most watched sporting broadcasts in the last twelve months and attracted an average of 16.7m viewers per match at Euro 2004. The quarter-final penalty shoot-out defeat against hosts Portugal topped the annual ratings poll attracting over 20m viewers, and in total, the national team accounted for half of the top ten sports broadcast for the year between July 2003 and June 2004. A number of other high-profile events made the list including the Rugby World Cup final, the horse racing Grand National and the BBC Sports Personality of the year.