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Mediaset to sell Inter Milan satellite TV rights to Sky
Italy - 25 February, 2006
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A week after announcing that it had won the rights to sell TV rights for the Serie A club, Mediaset has announced that it is selling the digital satellite TV rights to News Corp unit Sky Italia, in a deal which runs through the 2008-09 season.
A price was not announced, although it is expected to be less than the price fetched for similar rights for fellow Serie A club Juventus. Mediaset sold Juventus’ satellite rights for EUR 157.3 million, a short time after acquiring Juventus’ rights for a total of EUR 218 million. Mediaset will retain Inter Milan’s rights for all media except UMTS third-generation phones.
Italian Prime Minister Silvio Berlusconi, who also owns Inter Milan’s rivals AC Milan, owns Mediaset.
Source: euFootball.BIZ © Copyright 2006 -
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