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Al Jazeera lands UEFA TV rights
FIFA & UEFA - 20 February, 2008
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Al Jazeera is in control of the UEFA rights for the Middle East in North Africa from 2009 through 2012.
The broadcaster will have the rights for Champions League and UEFA Cup matches. Al Jazeera can sublicence live matches to free-to-air broadcasters across the region. Al Jazeera also has internet and mobile exploitation, according to UEFA.com.
"Substantial offers from several of the major media groups and broadcasters in the region were received, providing further evidence of the increasing strength of both competitions," said UEFA. "An extremely competitive sales process produced a very significant increase in the rights fee for the UEFA Champions League and set a new benchmark for the UEFA Cup. Despite intense competition among bidders, Al Jazeera's offer set them apart as the clear winner of both sets of rights at the conclusion of the first round of bidding."
The broadcaster will have the rights for Champions League and UEFA Cup matches. Al Jazeera can sublicence live matches to free-to-air broadcasters across the region. Al Jazeera also has internet and mobile exploitation, according to UEFA.com.
"Substantial offers from several of the major media groups and broadcasters in the region were received, providing further evidence of the increasing strength of both competitions," said UEFA. "An extremely competitive sales process produced a very significant increase in the rights fee for the UEFA Champions League and set a new benchmark for the UEFA Cup. Despite intense competition among bidders, Al Jazeera's offer set them apart as the clear winner of both sets of rights at the conclusion of the first round of bidding."
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