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Arsenal to host New Media event
England - 20 December, 2006
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English Premier League Arsenal will host the second New Media Sportscasting Summit at Emirates Stadium in March.
Broadband video specialists, Servecast, will plan the event, which is scheduled to take place at the site in North London on March 1. It comes after the success of last year's event in Dublin.
Speakers taking part include representatives from Sky Sports, Arsenal and Spanish Barcelona.
New media strategy will be discussed along with other key issues such as what the most effective promotion strategies are, recruiting and retaining subscribers, the implications for rights negotiations and how to use video search engines to complement online TV services.
"Technology is forcing change in sport like never before," said Darach Deehan, CEO of Servecast. "New Media Sportscasting is becoming increasingly important to the sports industry as part of the marketing mix ensuring brand development and introducing new channels for revenue growth."
Broadband video specialists, Servecast, will plan the event, which is scheduled to take place at the site in North London on March 1. It comes after the success of last year's event in Dublin.
Speakers taking part include representatives from Sky Sports, Arsenal and Spanish Barcelona.
New media strategy will be discussed along with other key issues such as what the most effective promotion strategies are, recruiting and retaining subscribers, the implications for rights negotiations and how to use video search engines to complement online TV services.
"Technology is forcing change in sport like never before," said Darach Deehan, CEO of Servecast. "New Media Sportscasting is becoming increasingly important to the sports industry as part of the marketing mix ensuring brand development and introducing new channels for revenue growth."
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