Budweiser to remain the Premier League official partner

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The Premier League has signed a three-year extension its partnership agreement with US-based brewer Anheuser-Busch owners of the brand Budweiser. According the deal the brand will remain the league’s official beer and online partner across the globe. Budweiser will be able to use the league’s official marks and logos on its products and gain use of selected player imagery for use in advertising and at point of sale. The company will also receive a significant allocation of match tickets for promotional activity use. To support the sponsorship, Budweiser will advertise during all Premier League fixtures broadcast by satellite broadcaster BSkyB. Budweiser is also the "Official Beer" Manchester United and Chelsea and an "Official Partner" of Manchester City.