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West Bromwich Albion sponsorship deal
England - 15 August, 2004
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The Premier League club has secured a two-year shirt sponsorship deal with mobile telecommunications provider T-Mobile UK. As part of the deal, the company will be the club’s Official Mobile Partner. The deal was the largest in the club’s history, while for T-Mobile, the deal adds to its football portfolio that includes shirt sponsorship deal with German 1.Bundesliga club Bayern Munich, deals with Scottish Premier League clubs Glasgow Rangers and Celtic, and the Czech Republic national team. The company was also an Official Partner of the recent UEFA Euro 2004 tournament, and the Official Mobile Phone Supplier to the English Football Association and the England team.
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