Hankook renews 1.FC Kaiserslautern sponsorship

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Tyre manufacturer Hankook has opted to renew its sponsorship deal with the Bundesliga club and will remain a partner for the 2005/06 season. The contract with the club has helped Hankook to strengthen the popularity of their brand in Germany.

“Bundesliga football offers us the ideal opportunity to reach our target-group and with Kaiserslautern we have found a partner for whom dynamism and passionate performances are just as important as they are for us,” said Byeong-Jin Lee, chief executive of Hankook Germany plc.

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