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West Ham picks Pinnacle as official casino partner
England - 11 September, 2006
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English West Ham United has partnered with Pinnacle Casino and Blue Chip Games , making the companies its official casino partners.
The three-year agreement goes through the 2008-2009 season. A gaming section will be created on the club's homepage at WHUFC.com by Blue Chip Games allowing fans the chance to play at PinnacleCasino.com.
"We were keen to form an association with a respectable gaming operator that reflected the strong values our football club represents," said Scott Duxbury of West Ham United. "Pinnacle Casino is renowned for maintaining the highest levels of integrity with all payout levels independently audited, exciting game play and a safe and secure online gaming environment."
The sponsorship agreement also includes several marketing initiatives granting Pinnacle Casino advertising on the official website of West Ham United, match-day programs and television interview backdrops as well as LED time during live matches at Upton Park.
In addition, West Ham United has granted use of the club's trademark, player names, images and photographs for promotional use worldwide.
"We're extremely pleased to have been chosen as the exclusive online casino partner for a club with a longstanding and proud tradition like West Ham United," said Keith Long of PinnacleCasino.com. "As a lifelong fan, I'm well aware of the devotion Irons fans have to West Ham, and believe the faith they have in the club will translate well into the branded casino games."
The three-year agreement goes through the 2008-2009 season. A gaming section will be created on the club's homepage at WHUFC.com by Blue Chip Games allowing fans the chance to play at PinnacleCasino.com.
"We were keen to form an association with a respectable gaming operator that reflected the strong values our football club represents," said Scott Duxbury of West Ham United. "Pinnacle Casino is renowned for maintaining the highest levels of integrity with all payout levels independently audited, exciting game play and a safe and secure online gaming environment."
The sponsorship agreement also includes several marketing initiatives granting Pinnacle Casino advertising on the official website of West Ham United, match-day programs and television interview backdrops as well as LED time during live matches at Upton Park.
In addition, West Ham United has granted use of the club's trademark, player names, images and photographs for promotional use worldwide.
"We're extremely pleased to have been chosen as the exclusive online casino partner for a club with a longstanding and proud tradition like West Ham United," said Keith Long of PinnacleCasino.com. "As a lifelong fan, I'm well aware of the devotion Irons fans have to West Ham, and believe the faith they have in the club will translate well into the branded casino games."
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