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Licher and Eintracht Frankfurt extend ties
Germany - 04 July, 2007
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Licher brewery has extended its deal with German Eintracht Frankfurt, remaining as the club's premium partner and exclusive beer supplier for the next three Bundesliga seasons.
SPORTFIVE brokered the deal, which also guarantees Licher an extensive promotional association with the club. This covers boardings in high-profile TV areas, special promotions, a VIP ticket allocation, a hospitality box and Licher advertising in the form of cam carpets right by the goals.
"Our collaboration with Eintracht Frankfurt has gone wonderfully well to date and we're already looking forward to celebrating our 10th anniversary as an Eintracht sponsor in 2010," said Licher marketing director Holger Pfeiffer.
SPORTFIVE brokered the deal, which also guarantees Licher an extensive promotional association with the club. This covers boardings in high-profile TV areas, special promotions, a VIP ticket allocation, a hospitality box and Licher advertising in the form of cam carpets right by the goals.
"Our collaboration with Eintracht Frankfurt has gone wonderfully well to date and we're already looking forward to celebrating our 10th anniversary as an Eintracht sponsor in 2010," said Licher marketing director Holger Pfeiffer.
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