Manchester City installs LED perimeter advertising system

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The Premier League club has put into commission a new LED display screen to boost its perimeter advertising revenues. The new display is supplied by outdoor advertising specialists OMM movingmedia, which supplies more than 50% of Premier League clubs, The English F.A., Twickenham Stadium and 5 rugby league clubs with perimeter rotating advertising systems.

In 2004 OMM installed the world’s first permanent LED perimeter banner system at Manchester United. “As Manchester City’s supplier of perimeter advertising we were asked to supply a large display screen capable of showing video and graphics for the north-west corner of the stadium. With the help of our LED partners Odeco, OMM are delighted to have installed a new full colour LED screen, continuing our long relationship with the club” commented Howard Campion OMM Group Director of Sales and Marketing.

Steve Sayer, Manchester City Head of Sponsorship added that. “This screen will compliment the existing main LED scoreboard at the other end of the stadium and will show team news, the match score, a clock and of course our sponsors messages. We chose OMM because of the undoubted quality of their product and for their ability to provide a full solution from supply to installation, maintenance and content creation and support.”