News Alerts
Headlines
English Fulham installs LED advertising system
England - 13 July, 2006
Adjust font size:
English Premier League club Fulham announced the installation of a new advertising system at its grounds, using the LED system.
LED (Light emitting diodes) is designed to gain maximum impact for advertisers around the perimeter of the ground. Research indicates that its creative and flexible mechanic triples the media values delivered to featured brands.
The system, supplied by Spanish manufacturer Odeco through O'Neill Modern Media, is similar to that installed at Manchester United's Old Trafford Ground.
In association with Harrods, the Club has also bought its entire catering and hospitality operation in-house.
"This is a particularly exciting time in the Club's evolution," said David McNally, Fulham Football Club's Managing Director. "Significant progress has been made over the last twelve months on and off the pitch and the Club now operates in a more professional and effective way than ever before, with many areas of the business already functioning like the Top Ten Club that it is our ambition to become."
LED (Light emitting diodes) is designed to gain maximum impact for advertisers around the perimeter of the ground. Research indicates that its creative and flexible mechanic triples the media values delivered to featured brands.
The system, supplied by Spanish manufacturer Odeco through O'Neill Modern Media, is similar to that installed at Manchester United's Old Trafford Ground.
In association with Harrods, the Club has also bought its entire catering and hospitality operation in-house.
"This is a particularly exciting time in the Club's evolution," said David McNally, Fulham Football Club's Managing Director. "Significant progress has been made over the last twelve months on and off the pitch and the Club now operates in a more professional and effective way than ever before, with many areas of the business already functioning like the Top Ten Club that it is our ambition to become."
Source: euFootball.BIZ © Copyright 2006 -
All rights reserved.
© Copyright message
The copying, republication, redistribution or web posting (including by framing or similar means) of this content is expressly prohibited without the prior written consent of euFootball.BIZ
-
Finance
Television
Sponsorship
Marketing
Technology
Competitions
Clubs
Stadia-Facilities
Legal
Administration